Personal Trainer Development
There are a “dime a dozen” personal trainers out there but what makes YOU any different???
As a personal trainer, have you ever asked yourself that? If you want to be successful, you should.
I believe what makes us different from the D.A.D.’s is how we use our knowledge. Personal training is not just about selling sessions like many corporate companies lead you to believe, it is about having a successful client. Or at least that’s how it should be.
Listen trainers, if you want people to recommend you and come back to you, train them properly and prove to them that you are worth it. Don’t B.S. them with sales tactics and deals, use cold hard scientific facts that you can guarantee the results with!
It is proven that you are a vital part in your clients success! They have obviously come to you for a reason; they are missing a piece of the pyramid.
This is my “Personal Trainer Success Pyramid.”
- Can: you have to ask your clients, can they achieve their goals? The answer is yes, they can.
- The want: do they REALLY want to achieve their goals? That should be an immediate yes without any doubt or hesitation! And if it isn’t, there lies the problem. If they don’t have the motivation to want to then they are missing the second link to their success. We always say that we are the motivator for them but really they should be motivating us!
- Trainer Knowledge: If you, the trainer, lacks the knowledge to help your clients reach their goals, then you are a missing link in their success. Please, please, please if they ask you to help them become a fitness model, know how to get them there! It could be the end of you if you don’t. The easiest way to drown your business is the lack of knowledge. Use your brain and the science that we have through physiology and methodology to get your clients to where they want and need to be! This, to me, is the second most important piece to the pyramid!
- Attitude: the MOST important part of the pyramid! If your attitude or your clients attitude is wrong, then being successful is impossible. This is where you as a trainer can help as well. If they have a negative attitude one day in the gym, find ways to help change it! Clients, if you have a bad attitude you are only inhibiting your success… you have control over your attitude, not your attitude over you!
Conclusion:
Don’t just be a personal trainer trying to sell session. Be a personal trainer striving for results with your clients! Use the knowledge available to you to help your clients succeed!
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